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DSU Spring 2026 - Startup Standouts & Emerging Leaders

  • Mar 2
  • 2 min read
Jay Dhaliwal, Michael Fallquist & Justin Serra - DSU Spring 2026

DSU SPRING 2026

APRIL 14-16, 2026

THE WESTIN GALLERIA / DALLAS, TX


Fast-Growth Strategies from Emerging Leaders at DSU Spring 2026


Some of the most exciting innovation in direct selling is happening with emerging leaders and companies that are rewriting the playbook on growth, technology and customer engagement. We're excited to announce three standout CEOs taking the stage at DSU Spring 2026 (April 14-16 at the Westin Galleria in Dallas) who have built fast-growing companies by combining bold vision with disciplined execution.


Jay Dhaliwal

JAY DHALIWAL

Founder & CEO, The Super Patch Company


Jay Dhaliwal spent 15 years and $25 million of his own wealth developing The Super Patch Company's proprietary vibrotactile technology. He leads the company through a data-driven "Procter & Gamble Approach," using consumer research to guide every decision from product development to comp plan design. Jay's innovative leadership includes strategic product planning, with a comprehensive roadmap already mapped out for the next 5-10 years, ensuring continued innovation and sustainable growth.









WHAT YOU'LL TAKEAWAY

  • How to use data-driven decision making to scale efficiently

  • Strategies to build product roadmaps that drive long-term growth

  • How to innovate in competitive markets with proprietary technology

Michael Fallquist

MICHAEL FALLQUIST

Co-Founder, Board Member & CEO

Energywell / Think+


Michael is an energy expert and entrepreneur serving as Chief Executive Officer of Energywell and Think+, the company's direct selling channel. Think+ has built a growing community of independent Energy Advisors who share sustainable energy solutions to customers across deregulated markets nationwide. Michael is leveraging his many years in the energy industry and his experience in network marketing to create a different way to think about the industry—focusing on long-term price certainty, proprietary technology that unlocks customer value, and community solar with locked-in savings.


WHAT YOU'LL TAKEAWAY

  • How to use data-driven decision making to scale efficiently

  • Strategies to build product roadmaps that drive long-term growth

  • How to innovate in competitive markets with proprietary technology

Justin Serra

JUSTIN SERRA

CEO, MAKE Wellness


Justin brings decades of operational and strategic expertise to guide the company's growth. His leadership philosophy centers on delivering impactful results while fostering a strong organizational culture. Under Justin's leadership, MAKE Wellness achieved extraordinary growth, exceeding $100 million in sales in its first year of operations. The company also sold more than one million products and served more than 150,000 customers. Justin's focus on integrity, innovation and a relentless commitment to the company's mission has positioned MAKE Wellness as a leader in advanced nutrition, cutting-edge technology and building a thriving community.






WHAT YOU'LL TAKEAWAY

  • How to achieve rapid scale while maintaining operational excellence

  • Strategies to build strong organizational culture during hypergrowth

  • How to launch with integrity and innovation at the center


Join 600+ industry leaders for these pivotal conversations and more at DSU Spring 2026 | April 14-16 at the Westin Galleria in Dallas.



DSU is exclusively designed for and limited to active corporate direct selling executive employees. Registration is free. More speaker announcements coming soon. Speaker lineup subject to change. Visit dsnevents.com/spring2026 for up-to-date details.

 
 
 

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